iResearch: Over 60% of Chinese residents used e-commerce platforms to buy medicines

Recently, iResearch released the “White Paper on Chinese Residents’ Drug Purchase Research”.
According to the white paper, e-commerce platforms have become an important drug purchase channel for Chinese residents.

Recently, iResearch released the “White Paper on Chinese Residents’ Drug Purchase Research”.

According to the white paper, e-commerce platforms have become an important drug purchase channel for Chinese residents.

About 60.3% of residents said they have used e-commerce platforms to purchase medicines in the past year, and the frequency of medicine purchases has reached 5.8 times per person per year.

One of the reasons is that the pharmaceutical e-commerce platform aggregates a large number of pharmaceutical retail enterprises.

These platforms rely on the huge SKU reserve pooled by many pharmacies to provide patients with the medicines needed across the country and increase the availability of medicines in remote areas.

At the same time, based on the information transparency of the e-commerce platform, consumers can easily compare prices, which can appropriately reduce the cost of medication.

In the current special period, these advantages are more obvious.

In this process, the B2C platform effectively guaranteed the supply of chronic disease medicine in many remote areas of the country, and also played a key role in the deployment of medical protective substances and drug price control.

Patients with chronic diseases need to prescribe drugs regularly, and they face problems such as “long waiting time in clinics” when they purchase drugs online.

Under special circumstances, various medical e-commerce platforms with a complete range of medicines and reasonable prices have become the first choice for patients with chronic and rare diseases.

Disclaimer: This is an article created by Michael Liang for Chinasdg.org. You can find the original article here: https://chinasdg.org/2020/05/20/iresearch-over-60-of-chinese-residents-used-e-commerce-platforms-to-buy-medicines/.

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