Pinduoduo: adults buying children’s day gifts increased by 317% YoY

On June 1, the data provided by Pinduoduo showed that in the 15 days before the arrival of Children’s Day, the number of adults who bought children’s day gift-related goods increased by 317% year-on-year.

On June 1, the data provided by Pinduoduo showed that in the 15 days before the arrival of Children’s Day, the number of adults who bought children’s day gift-related goods increased by 317% year-on-year.

Among them, 39.1% of adult users bought nostalgic snacks, nostalgic school uniforms and other Children’s Day gifts.

Disclaimer: This is an article created by Michael Liang for Chinasdg.org. You can find the original article here: https://chinasdg.org/2020/06/01/pinduoduo-adults-buying-children-s-day-gifts-increased-by-317-yoy/.

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