Online shopping platform Kuaijie App completes angel financing of tens of millions of yuan

The online shopping platform Kuaijie App recently received tens of millions of yuan in angel round financing. The investor is an investment group owned by a real estate developer. The financing will be mainly used for market expansion and recruitment.

The online shopping platform Kuaijie App recently received tens of millions of yuan in angel round financing. The investor is an investment group owned by a real estate developer. The financing will be mainly used for market expansion and recruitment.

The app will be launched in February. Previously, it was operated through a small program on WeChat, which focused on short video shopping for people in the same city. Sellers display details of their products by uploading creative short videos ranging from ten seconds to several minutes. Sellers can open exclusive stores dedicated to display short videos of their own products. Videos with high clicks and high ratings will also be recommended to the frontpage.

After the launch of the platform’s product classification search function, in addition to short videos, new forms of e-commerce such as live broadcast sales will gradually be introduced to the platform. In addition, the Kuaijie App will get access to more businesses in offline promotion mode for specific cities, and will also place advertisements in offline scenes such as bus stops.

Disclaimer: This is an article created by Michael Liang for Chinasdg.org. You can find the original article here: https://chinasdg.org/2020/06/05/online-shopping-platform-kuaijie-app-completes-angel-financing-of-tens-of-millions-of-yuan/.

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